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New Term - RonO's Ramblings — LiveJournal

Dec. 21st, 2007 12:26 pm New Term

A few days ago, I coined a new term. While wandering Woodfield Mall this morning, I was reminded of it and prompted to share:

Macyiation: Verb -- The process by which a local or regional department store or chain gets rebranded to that of a national chain, and looses its character and community relationship in the process.

Ironically, I suspect that one of the victims of Macyiation is the New York Macy's stores themselves.

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